{"product_id":"live-ultra-brights-semi-permanent-hair-dye-purple-punk-094-15375683223661","title":"LIVE Ultra Brights Semi-Permanent Hair Dye, Purple Punk, 094","description":"\u003cdiv style=\"color:#42434D;font-size:15px;line-height:1.65;\"\u003e\n\u003cul style=\"list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:10px 24px;background:#F1F7F7;border-radius:12px;padding:16px 18px;margin-bottom:24px;\"\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 240px;font-weight:500;\"\u003e\n\u003cspan style=\"flex:none;width:20px;height:20px;margin-top:2px;border-radius:50%;background:#69A1A2;color:#fff;font-size:12px;line-height:20px;text-align:center;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eSemi-permanent purple hair colour\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 240px;font-weight:500;\"\u003e\n\u003cspan style=\"flex:none;width:20px;height:20px;margin-top:2px;border-radius:50%;background:#69A1A2;color:#fff;font-size:12px;line-height:20px;text-align:center;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eFor bleached to dark blonde hair\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 240px;font-weight:500;\"\u003e\n\u003cspan style=\"flex:none;width:20px;height:20px;margin-top:2px;border-radius:50%;background:#69A1A2;color:#fff;font-size:12px;line-height:20px;text-align:center;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eLasts up to 15 washes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 240px;font-weight:500;\"\u003e\n\u003cspan style=\"flex:none;width:20px;height:20px;margin-top:2px;border-radius:50%;background:#69A1A2;color:#fff;font-size:12px;line-height:20px;text-align:center;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eMix with conditioner for pastel\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eLIVE Ultra Brights in Purple Punk is a semi-permanent colour cream that gives bleached blonde to dark blonde hair a bold purple finish. The colour builds to an intense shade and gradually fades over up to 15 washes.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eThe cream formula can be used on its own for a vivid result, or blended with conditioner for a softer pastel tone. It suits anyone who wants to change their colour at home, whether for a full head, dip dye or highlights.\u003c\/p\u003e\n\u003ch3 style=\"font-size:20px;line-height:1.3;margin:28px 0 12px;\"\u003eBenefits\u003c\/h3\u003e\n\u003cul style=\"list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:8px 28px;\"\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 280px;\"\u003e\n\u003cspan style=\"flex:none;color:#69A1A2;font-weight:700;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eDelivers an intense purple shade\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 280px;\"\u003e\n\u003cspan style=\"flex:none;color:#69A1A2;font-weight:700;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eCan be mixed with conditioner for pastel or custom tones\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 280px;\"\u003e\n\u003cspan style=\"flex:none;color:#69A1A2;font-weight:700;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eColour lasts up to 15 washes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli style=\"margin:0;padding:0;display:flex;gap:10px;align-items:flex-start;flex:1 1 280px;\"\u003e\n\u003cspan style=\"flex:none;color:#69A1A2;font-weight:700;\"\u003e✓\u003c\/span\u003e\u003cspan\u003eIncludes a conditioner for soft, shiny hair after colouring\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"font-size:20px;line-height:1.3;margin:28px 0 12px;\"\u003eKey Ingredients\u003c\/h3\u003e\n\u003cdiv style=\"display:flex;flex-wrap:wrap;gap:12px;\"\u003e\n\u003cdiv style=\"flex:1 1 260px;border:1px solid #DCE8E8;border-top:3px solid #69A1A2;border-radius:10px;padding:14px 16px;\"\u003e\n\u003cstrong style=\"display:block;color:#3F7778;margin-bottom:4px;\"\u003eMacadamia Ternifolia Seed Oil\u003c\/strong\u003e\u003cspan style=\"font-size:14px;\"\u003eNourishes and softens the hair in the included conditioner.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 260px;border:1px solid #DCE8E8;border-top:3px solid #69A1A2;border-radius:10px;padding:14px 16px;\"\u003e\n\u003cstrong style=\"display:block;color:#3F7778;margin-bottom:4px;\"\u003eHydrolyzed Keratin\u003c\/strong\u003e\u003cspan style=\"font-size:14px;\"\u003eHelps condition and smooth the hair after colouring.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"flex:1 1 260px;border:1px solid #DCE8E8;border-top:3px solid #69A1A2;border-radius:10px;padding:14px 16px;\"\u003e\n\u003cstrong style=\"display:block;color:#3F7778;margin-bottom:4px;\"\u003ePanthenol\u003c\/strong\u003e\u003cspan style=\"font-size:14px;\"\u003eAdds moisture and helps hair feel soft and shiny.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003ch3 style=\"font-size:20px;line-height:1.3;margin:28px 0 12px;\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp style=\"margin:0 0 14px;\"\u003eWash hair with a mild shampoo and towel dry. Cover clothing with an old towel or cape. Apply the colour cream following the process for pastel, full head, dip dye or highlight application. Leave to develop for 20 to 30 minutes. Rinse under warm water until the water runs clear. Apply LIVE Care Conditioner, leave for 2 minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 14px;background:#F1F7F7;border-left:3px solid #69A1A2;border-radius:0 8px 8px 0;padding:12px 16px;\"\u003e\u003cstrong style=\"color:#3F7778;\"\u003eTip:\u003c\/strong\u003e For long or thick hair, use two packs. The colour result depends on your natural hair colour, and results may vary on previously coloured hair.\u003c\/p\u003e\n\u003cdiv style=\"margin-top:32px;border-top:1px solid #DCE8E8;\"\u003e\n\u003cdetails style=\"border-bottom:1px solid #DCE8E8;\"\u003e\u003csummary style=\"cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;padding:15px 0;font-weight:600;font-size:16px;\"\u003eGood to Know\u003cspan style=\"color:#69A1A2;font-size:20px;font-weight:400;line-height:1;\"\u003e+\u003c\/span\u003e\u003c\/summary\u003e\u003cdiv style=\"padding:0 0 18px;\"\u003e\u003cul style=\"margin:0;padding-left:20px;\"\u003e\n\u003cli style=\"margin:0 0 4px;\"\u003eRead and follow the instructions before use.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 4px;\"\u003eNot intended for use on persons under the age of 16.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 4px;\"\u003eTemporary black henna tattoos may increase your risk of allergy.\u003c\/li\u003e\n\u003cli style=\"margin:0 0 4px;\"\u003eDo not use to dye eyelashes or eyebrows.\u003c\/li\u003e\n\u003c\/ul\u003e\u003c\/div\u003e\u003c\/details\u003e\u003cdetails style=\"border-bottom:1px solid #DCE8E8;\"\u003e\u003csummary style=\"cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;padding:15px 0;font-weight:600;font-size:16px;\"\u003eIngredients\u003cspan style=\"color:#69A1A2;font-size:20px;font-weight:400;line-height:1;\"\u003e+\u003c\/span\u003e\u003c\/summary\u003e\u003cdiv style=\"padding:0 0 18px;\"\u003e\u003cp style=\"margin:0;font-size:13px;line-height:1.6;\"\u003eColour cream: Aqua, Cetearyl Alcohol, Coconut Alcohol, Ceteareth-20, Cocamidopropyl Betaine, Methylparaben, Parfum, Polyquaternium-6, Propylparaben, Etidronic Acid, Basic Violet 2, HC Blue No. 16, Ethanolamine, Sodium Chloride, Alpha-Isomethyl Ionone, Sodium Benzoate, Sodium Glycolate, 6-Methoxy-2,6-dimethylheptan-1-al, Limonene, BHT, Conditioner: Aqua, Cetearyl Alcohol, Quaternium-87, Propylene Glycol, Macadamia Ternifolia Seed Oil, Hydrolyzed Keratin, Panthenol, Isopropyl Myristate, Citric Acid, Distearoylethyl Hydroxyethylmonium Methosulfate, Sodium Benzoate, Stearamidopropyl Dimethylamine, Ceteareth-20, Glyceryl Stearate, Parfum, Benzyl Salicylate, Hexyl Cinnamal, Linalool, Limonene\u003c\/p\u003e\u003c\/div\u003e\u003c\/details\u003e\u003cdetails style=\"border-bottom:1px solid #DCE8E8;\"\u003e\u003csummary style=\"cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;padding:15px 0;font-weight:600;font-size:16px;\"\u003eProduct Details\u003cspan style=\"color:#69A1A2;font-size:20px;font-weight:400;line-height:1;\"\u003e+\u003c\/span\u003e\u003c\/summary\u003e\u003cdiv style=\"padding:0 0 18px;\"\u003e\u003ctable style=\"width:100%;border-collapse:collapse;font-size:14px;margin:0;\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align:left;font-weight:600;padding:9px 12px;width:40%;border:none;background:#F1F7F7;\"\u003eBrand\u003c\/th\u003e\n\u003ctd style=\"padding:9px 12px;border:none;background:#F1F7F7;\"\u003eLIVE\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align:left;font-weight:600;padding:9px 12px;width:40%;border:none;background:transparent;\"\u003eSize\u003c\/th\u003e\n\u003ctd style=\"padding:9px 12px;border:none;background:transparent;\"\u003e80 gram\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align:left;font-weight:600;padding:9px 12px;width:40%;border:none;background:#F1F7F7;\"\u003eForm\u003c\/th\u003e\n\u003ctd style=\"padding:9px 12px;border:none;background:#F1F7F7;\"\u003eCream\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align:left;font-weight:600;padding:9px 12px;width:40%;border:none;background:transparent;\"\u003eFree From\u003c\/th\u003e\n\u003ctd style=\"padding:9px 12px;border:none;background:transparent;\"\u003eSynthetica-free\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align:left;font-weight:600;padding:9px 12px;width:40%;border:none;background:#F1F7F7;\"\u003eBarcode\u003c\/th\u003e\n\u003ctd style=\"padding:9px 12px;border:none;background:#F1F7F7;\"\u003e9000101069181\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003c\/div\u003e\u003c\/details\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"LIVE","offers":[{"title":"Default Title","offer_id":67691899224173,"sku":"9000101069181","price":64.99,"currency_code":"AED","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0589\/0106\/9933\/files\/6122yoTUzcL.jpg?v=1791583256","url":"https:\/\/brandat.me\/products\/live-ultra-brights-semi-permanent-hair-dye-purple-punk-094-15375683223661","provider":"Brandat.Me","version":"1.0","type":"link"}